SportMarketing
Bournemouth University’s
stunning new £27 million Poole Gateway Building has been shown off to the
region’s business community.
The brand new
state-of-the-art facility played host to the latest breakfast networking
meeting staged by AFC Business, the commercial arm of Premier League football
club AFC Bournemouth.
University Chief Operating
Officer Jim Andrews and AFC Bournemouth Commercial Director Rob Mitchell, an
alumnus of the university, took part in a Q&A session as they explained the
partnership working between the two organisations.
The association began back
in 2008 when students began to volunteer at the then cash-strapped League 2
club, with the partnership being made official in 2012 and now involves a close
relationship.
AFC Bournemouth’s Rob, said:
“We are able to give real life work experience to a great many students, who
join our physiotherapy, sports science, analysis and coaching teams across all
our squads and have access to expertise and facilities.
“It really does work for
both sides. There is a huge range of work going on. As a Premier League
football club we have a responsibility, as well as brand power, to engage with
our community.
“We currently connect with
4,000 people each week on our outreach programme – and this also allows us to
build our fanbase at a time when the size of our stadium precludes many from
attending matches.”
Jim added: “We work closely
with AFC Bournemouth to the mutual benefit of two leading organisations.”
Credit: fcbusiness
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