SportsMarketing
The best in the business have been shortlisted across 16 categories in this year’s prestigious Football Business Awards to take place in London on November 22.
Since 2012, the awards have showcased the remarkable off-pitch achievements of agencies, clubs, sponsors, businesses and partners, all involved in driving the success of the national game from professional through to grassroots level.
This year’s finalists, including Premier League clubs Chelsea FC, Brighton & Hove Albion, Manchester City, Manchester United, Liverpool, Everton and Arsenal, alongside La Liga team FC Barcelona, will be judged by a panel of 23 distinguished football executives before the winners are announced at the awards ceremony at City Central at the HAC.
Simon Burton, Co-founder of the Football Business Awards, said: “This year’s finalists epitomise the spirit of football and the growing commercial success of clubs and businesses dedicated to the game. The business of football is critical to ensuring we can all continue to enjoy the sport we love and it gives us great pleasure to see these finalists fuelling the industry with innovation and initiatives that go above and beyond what we’ve seen before.”
AGENCY OF THE YEAR
Beyond 90
Goal Studios
InCrowd
Reading Room
Seven League
WePlay
BEST BRAND ACTIVATION INVOLVING A CLUB
Chelsea FC and Joe Wicks
FC Barcelona and Beko
Leicester City FC with Adidas
Manchester City FC & SAP – Momentum Worldwide
Manchester United with #Alexis7
Norwich City FC & bidstack
BEST BRAND ACTIVATION INVOLVING FOOTBALL
Carabao Energy Drink & #WeAreFemaleFans (W Communications)
DFL & Bundesliga
EE & Wembley Stadium (The Sports Presentation Company)
NISSAN & UEFA Champions League (Goal Studios)
The PFA and Bristol Street Motors (SN&CK Media)
BEST CLUB MARKETING INITIATIVE – NON-PREMIER LEAGUE
Aston Villa FC
Bristol Rovers FC
Derby County FC (AMP Global Media)
St Johnstone FC
Sunderland FC
Wigan Athletic FC
BEST CLUB MARKETING INITIATIVE – PREMIER LEAGUE
Brighton & Hove Albion FC
Chelsea FC’s ‘Tour of the Champions’
Liverpool FC/Octagon/This Means More
Manchester United FC STAYUNITED Campaign
Stoke City FC – City7s
Watford FC’s Community Sports and Education Trust
BEST CORPORATE SOCIAL RESPONSIBILITY SCHEME
Albion in the Community
Everton in the Community
Huddersfield Town FC
Luton Town FC
Swansea City FC
The Aston Villa Foundation
BEST FAN ENGAGEMENT BY CLUB
Aston Villa FC
Cardiff City FC
Chelsea FC
Everton FC
Fulham FC
Huddersfield Town FC
Leicester City FC & DJS Research
Portsmouth FC
BEST FOOTBALL CLUB HOSPITALITY
Arsenal FC
Brighton & Hove Albion FC
Liverpool FC
Manchester City FC
St Johnstone FC
Wolverhampton Wanderers FC
BEST FOOTBALL COMMUNITY SCHEME – NON-PREMIER LEAGUE
Cardiff City FC Community Foundation
Derby County Community Trust
English Football League (EFL)
Kew Park Rangers
Kick It Out
Luton Town FC Community Trust
Pompey in the Community: Portsmouth FC
BEST FOOTBALL COMMUNITY SCHEME – PREMIER LEAGUE
Albion in the Community (Brighton & Hove Albion FC)
Everton in the Community
Newcastle United Foundation
Saints Foundation, Charity of Southampton FC
Watford FC’s Community Sports and Education Trust
West Ham United Foundation
BEST LARGE BUSINESS SERVING FOOTBALL
adi.tv
KSS
Mishcon de Reya LLP
Onside Law
STATSports Group Ltd
StreamAMG
Thomas Cook Sport
BEST SMALL BUSINESS SERVING FOOTBALL
Beyond 90
ESF Events
Goodform
ILG Business Ltd
Oaks Consultancy
The Sporting Memories Foundation
WePlay
Zeelo
BEST USE OF TECHNOLOGY IN FOOTBALL
Catapult Sports
EA Sports & Monterosa
EFL
Elite Skills Arena
Manchester United FC
STATSports Group Ltd
StreamAMG
Swansea City FC and Other Media
INNOVATION AWARD
adi.tv & Supponor
Everton FC
Fanatics
Manchester City FC
Southampton FC
STATSports Group Ltd
Swansea City FC and Other Media
Tottenham Hotspur – Seven League and Animal Vegetable Mineral
SPONSORSHIP / PARTNERSHIP OF THE YEAR
Everton FC & Blackwell Global
FC Barcelona & Beko
Hull City FC & SportPesa
Manchester City & UBTECH
Norwich City FC & Aviva
Stoke City FC & The Top Eleven Academy
BEST CLUB & SUPPORTERS GROUP RELATIONSHIP – in partnership with Supporters Direct
Cambridge United FC and Cambridge Fans United
Fulham FC and Fulham Supporters Trust
Portsmouth FC and Pompey Supporters Trust
Rochdale AFC and Dale Supporters Trust
West Bromwich Albion FC and Proud Baggies
Southend United FC and Shrimpers Supporters Trust
This year, the Football Business Awards ceremony will take place at City Central at the HAC on 22 November.
The 2017 Awards saw the likes of Manchester City FC, Chelsea FC, Brighton & Hove Albion FC and Leicester City FC recognised across a number of categories, with Daniel Levy of Tottenham Hotspur winning fcbusiness Football CEO of the Year and John Motson OBE receiving the illustrious Global Football Ambassador award.
For a full list of judges, categories and for further details, visit www.FootballBusinessAwards.com
Credit: fcbusiness.co.uk
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