Brands
KairowebTV, the proprietary and sole online-TV network in
Nigeria, on Tuesday launched its online PR and social media communication platform,
DigitalPR-Wire which has been specifically designed for online press releases,
distribution, monitoring, analytics and social media communication enterprise
solution.
DigitalPR-Wire is a web, hosted media intelligence solution
designed to distribute, socially amplify and push press release and new stories
across 250+ online media outlets and influencers with a potential reach of 80
million within 24 hours.
It enables users monitor all news stories, media influencer
pick-ups and give detailed visibility report with links to stories on media
outlets including, yahoo news, CNET, Reuters, CNN, Tech Crunch, CNBC and
Brandish.
DigitalPR-Wire was developed by Cihan Group, in cooperation
with its award-winning providers of global media intelligence and content
publishing partners which include PRNewswire, Sendible, Votigo, Folcon and
Agility. Tailored to meet the requirements of DigitalPR-Wire’s clients,
DigitalPR-Wire incorporates elements of its developers’ partner’s technology
and KairowebTV proprietary social media communication solution.
Celestine Achi, Group Managing Director of Cihan Group, said
DigitalPR-Wire also incorporates real time online monitoring and alerting
system, campaign analytics to enable users measure and evaluate the success of
their communication effort and run social media contents and social media management
to aid publishing of stories across all social media network at the same time.
The platform can schedule post in advance, get shortened
link, engage with the users’s audience and measure ROI from all-in-one
dashboard, as well as live streaming of events that connect with key
stakeholders.
Achi who is also a founder of KairowebTV and DigitalPR-Wire
further said: “Our new online PR and social communication platform takes
DigitalPR-Wire’s service to the next level with its new communication and
intelligent capabilities. Now, more than ever, we can help our clients to
ensure that the right information is channelled to the right people in the
right format and at the right time. Its intuitive interface makes it very easy
to use, while the solution is also quick and easy to implement.”
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