Liverpool FC extend MBNA relationship




SportsMarketing

Liverpool FC has extended their 19-year long relationship with MBNA.


For almost two decades MBNA has issued the Liverpool FC credit card as the Club’s official provider. As part of the renewed relationship, they will now become Official Partner of Liverpool Football Club in the UK.


Billy Hogan, Managing Director and Chief Commercial Officer at Liverpool FC said: “We have enjoyed a long standing relationship with MBNA over the last nineteen years and are delighted to extend that partnership into its third decade.


“We are also thrilled to be broadening the relationship and welcome them as an Official Partner, it is fantastic to partner with a brand that is located in the North West of England and has a deep rooted sporting heritage.”


James Poole, Strategy and Innovation Executive at MBNA said: “We’re using our special connection with Liverpool FC and its legendary supporter base to provide a valuable programme of benefits that make good stuff happen for the real fans of the game.


“Through the MBNA relationship with Liverpool FC, Face The Kop is an exclusive opportunity for fans to experience a unique moment playing on the iconic Anfield pitch.”

Image: liverpoolfc.com
Credit: FCbusiness

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